Use what you have, even if it’s a smart phone! They are more advanced than ever before and surpass small point and shoots. Here are some things to keep in mind when you begin shooting.

Film horizontal
First and foremost, know what device your viewers will be attracted to by filming horizontal or vertical, then pick one. You cannot have a finished product that flips from horizontal to vertical that flips from one to the other and back again. If you’re wondering why, consider this: how many movies have you seen in theaters that use a vertical shot?

Use a tripod
For stable shots, use a tripod or a gimbal that can support the weight of the device you’re using. Vary your shots to keep the audience engaged in your video by transitioning from wide shots to medium, to close-up and incorporate creative angles.

Create a shot list
Before starting, consider making a list of the types of shots you want to capture while filming — include some moving shots, but keep in mind that too much movement can be a bad thing. There are a few other important techniques that can be helpful if you’ve never shot moving pictures before.

Setting up your shot
Make sure to give your subject enough headspace. Find the best settings before you start recording.

We suggest using techniques for composition and framing such as the rule of thirds.

Editing your footage
It’s always good to think about how you want to edit your video while you’re shooting. Being a few steps ahead will ensure that you get all the footage you need for the final product. Always film more footage the you need. When filming, we recommend you try new shots, experiment with angles, be willing to shift gears depending on the situation. Unlike 20 years ago, there’s no way you’ll run out of film, however, being mindful of your shots as you will need to make each one of them your best.

We hope you enjoyed these tips and start implementing them today! To read more about film production check out our blogs here.